How to Find the Best URL Shortener for Income

  1. Check the Payout Rates (CPM/CPC) URL shorteners monetize primarily by showing interstitial ads before redirecting users. Look for services that offer high payout rates (usually CPM = cost per thousand views). Compare average earnings per 1,000 visitors across platforms. 2. Evaluate Payment Methods and Thresholds Ensure the URL shortener offers convenient payment methods (PayPal, Payoneer, bank transfer, cryptocurrencies, etc.). Check the minimum payout threshold ; lower thresholds are better if you want to cash out faster. Verify payment frequency (weekly, monthly) and reputation for timely payments. 3. User Experience and Ad Quality The best URL shorteners balance revenue and user experience. Some use intrusive or low-quality ads that can annoy users and reduce clicks. Choose platforms known for non-intrusive, safe ads to maintain your audience’s trust and reduce bounce rates. 4. Ease of Use and Analytics A good URL shortener dashboard should provi...
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All About Popunder and Popup Ads: A Guide for Advertisers and Publishers

 

When it comes to online advertising, popups and popunders are among the most direct—and sometimes controversial—ad formats on the web. They’re designed to grab user attention instantly, but their effectiveness and reception can vary widely depending on how they’re used.

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In this post, we’ll explore what popups and popunders are, how they work, and what both advertisers and publishers need to know to leverage them effectively (and ethically).

What Are Popups and Popunders?

  • Popup Ads: These are small browser windows that open in front of the current page, interrupting the user’s browsing experience immediately. They demand attention because they overlay on top of the main content.

  • Popunder Ads: These are similar windows, but instead of opening on top, they open behind the current browser window. Users typically see them only after closing or minimizing the main window/tab, making them less intrusive at first glance.

How Do Popups and Popunders Work?

Both rely on JavaScript or browser APIs to open new windows or tabs when a user visits a page or performs an action. They can be triggered automatically, on page load, or via user interaction (like clicking a button).

Why Use Popups and Popunders?

For Advertisers:

  • High Visibility: Because popups appear on top, they demand immediate attention, increasing chances of ad interaction.

  • Better Conversion: Popups can show special offers, lead capture forms, or calls-to-action that engage users instantly.

  • Popunders: These provide less disruptive exposure but can still be effective as users might see the ad later, especially for retargeting or promotions.

For Publishers:

  • Monetization: Popups and popunders often have higher payout rates because advertisers pay for direct user engagement.

  • Additional Revenue: They supplement traditional banner ads, boosting overall earnings.

  • Lead Capture: Publishers can use popups to grow mailing lists or promote affiliate offers.

Pros and Cons of Popups and Popunders

AspectPopupsPopunders
VisibilityImmediately visible, high interruptionLess intrusive, visible after main window
User ExperienceCan annoy users, may cause site abandonmentLess annoying but can still frustrate
Ad PerformanceHigh click-through rates possibleModerate CTR, but longer exposure time
Browser BlockingFrequently blocked by popup blockersLess commonly blocked but still targeted
Revenue PotentialHigh due to attention-grabbing natureHigh but usually slightly lower than popups

















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